One of the most vital ways of e-commerce business growth is considered to be the subscriber list constructing. Collecting a list of email you return your page guests to your site, increasing the profit of your marketing investments. So try to gain more subscribers in order to have more favorable circumstances for making sales. Keep in mind that the people who are eager to become your page’s subscribers, trust you and give you a lucky chance to become your potential friends. So you can build a true friendship with them and then send them regular newsletters. Surely you know that there exist a great number of methods for getting your guests to sign up for your newsletter. You can collect together all that methods and choose the most effective ones for your site.
When building a table of subscribers, the most decisive way that worth attention is email marketing, which will bring you to success. Email marketing is proven to be the marketing plan’s central tool for online business success. And it does not matter whether you run an online or offline business. As email lists include its users’ email addresses, you have a freedom to be in contact with them regularly. It worth noting that your page guests should receive email requests for subscribing particularly from your page.
Spreadsheets for your subscribers
In order to collect promising subscribers, there is a huge number of ways. We embolden you to be unique in your business. So after gaining a great number of real subscribers, you can collect them, assembling into a spreadsheet. All site owner well know that their page guests becomes their subscribers in order to get email renews in a newsletter or unique statements. Collecting your subscribers into spreadsheet you can various emails with particular news, individual products with various statements, or you can support them with special proposals. It is essential that you address them updates regularly, and it is not matter they are occurring once week or month. You don’t need to send your followers only promotional emails. They can receive emails with feedback request, beneficial advices, etc.
The process of sending newsletters to your subscribers has various interesting parts. For example you can do it locally, in other words you can target it for people from particular countries, states, cities and so on. If your product is readying to be launched in selected country, through email is pretty easy to inform your subscribers who are in that area. Your email after being reached to your followers, stays in their messages until they open it.
Why people subscribe on your newsletter?
The purpose of people visiting to your web page and filling the box of email is the distinctive information with which they will be supplied. It is perfect. Each of your subscribers has its unique expectations from you when signing up for your newsletter. A part of them want to receive various updates for your product, the other part wants to get newsletters, another part of them expects from you to being notified about your new blog posts on your site, and so on. Thus you keep your visitors informed about all your product. It is exactly what you need.
When collecting subscribers, don’t forget that people adore FREEbies. So be ready to prepare for them free proposals. For example each month every 30th subscriber can be offered smth unique. In this case e-Books can be good solutions. We all know that in our days people are so interested in e-books on various devices as never. Presenting them something unusual for free, be sure that you will have a guarantee of a great advantage.
When collecting your subscriber you need to bear in mind that the customer who once has bought from you a product, it doesn’t mean that he/she will always remember to check your site in order to buy something else. So in order to call your consumer back fix the visitor’s email address and involve a checkbox. In that way you make your page guests to be added on your mail list.
Let us mentions that the goals that you have in front of you can be changed if there is a need. So the ways of your goals can be changes as well. According to this you need to be ready that some effort can be ineffective and you will have to try other ways.
You need to bear in mind that only the existence of mail list is not enough. You should notice it in various pages, posts, or why not in your blogs, etc. You should make people know about it. In this case the popups that can help you. Various multifunctional popups that includes our Popup Builder plugin can become one of the best solutions for your page. It is proven that popups really work. First of all our plugin provides an amazing Subscription Popup. As you see on the screenshots above, with this popups you can show anything you want, you can change the button’s texts, colors, sizes and many many other inviting things.
Let us mention one of the best parts of the popup. It is the exit-intent option. This version of popup marks the behavior of visitor’s mouse and let the popup appear with the best offer when the guest is readying to leave the page. In this way you create a circumstances for your page guests to sign up on your mail list before leaving.
If you hesitate to use or not popups on your page, then accept our challenge. Let it appear on your site only for 15 days, and if the number of your subscribers do not grow, you can disable it. But the results will pleasantly surprise you.
As website owner you should always solicit your subscribers. You always need to take into account that addresses of emails can be changed and consequently your newsletters will not reach to their emails. So keep your email list fresh and promote your mails.
So the success of your marketing is in your hands and depends on which one you will select to create subscription forms among various plugins that provides WordPress. Try to find the ideal one fitting for your site and purposes.