Category: Popups

Like it or not, most people often follow the attitudes and behavior of the crowd. The majority will pursue the masses subconsciously. And this psychology works its way into every sphere of life. Most often, it conditions the behavior of customers in relation to a business. Actually, this is logical in a sense that when a business enjoys high demand for their products and/or services, plausible customers must be predisposed to trust it. In contrast, when the business is a startup, at the beginning it’s much more difficult to gain the trust of plausible customers.   Keep Calm and Make Use of Social Proof! As the quantity of customers progresses, even more of them are attracted to avail of your [...]
Let’s celebrate another occasion to make our lives sweeter on September 13 - the International Chocolate Day. Being in the chocolate industry you must be aware of the significant boost in sales you can have on this day. Just choosing an effective advertising and marketing strategy to inform of the sales on the Chocolate day will work wonders for your business. One of the most successful marketing strategies to advertise and inform of the sales is attracting attention with popups. Popups are compact windows that can announce of the sales in a polite and attractive way. Polite popups are those that appear on a page at an appropriate moment without disturbing user experience on the web. Taking into account the [...]
When a potential customer is leaving a store for another one, it is usually hard to hold them back. This might be the case in real life but things are different in the virtual reality. Because of the short attention span, visitors often skim through a website quickly and pass on to the next resource, probably the one that is more scannable. Fortunately, there are many strategies out there that can attract visitors back to your website. But now we have a task not only to bring back abandoning visitors, but also to ask them to subscribe by providing personal and contact information. It’s amazing the way we can do it through a popup window - through a single message. [...]
Popup ads are compact windows that are frequently employed by site owners in order to push ad content to the forefront of a visitor’s attention. But does this form of online advertising actually work? Research has far proven that lightbox popups perform much better than the traditional popup forms. The reason for this is that lightbox popups are more polite. Numerous researches are conducted from time to time to determine the amount of percentage to which conversions increase through popups. For example, one of the highest converting popups has proven to be the exit-intent technology. On average 35% visitors come back and stick around seeing a 35% discount in the exit-intent popup. This amount is a solid ground to consider [...]
Productive communication is crucial to any business. One of a company’s primary goals should be answering openly to customers’ questions and listening to their suggestions. Efficient communication has the power to construct and maintain a positive relationship with customers. In oral communication, the speech is articulated spontaneously, whereas in written speech you have more command over your speech. Online communication is often realized in the written form hence creating an opportunity to deliver the message in the most organized way. And among the best possible ways to enhance online communication with customers is making use of online tools at hand. One of the most effective online tools that ensure the proper flow of written communication both in the phase of [...]
Want your summer sales sizzle? You need to take some steps before your competitors start the active promotion. One of the most pliable and versatile strategies to heat up sales in the summer season is applying charming and polite popups on your landing page. What’s more, you should make use of popup types, popup events, as well as the extensions to add up more charm, politeness, and functionalities to the popups. Let’s see what preliminary actions you should take to avoid the slump during summertime.   Start creating a database of subscribers ahead of summertime   Start gathering subscribers before the heat wave. Craft an attractive subscription popup to get the emails and personal information about your subscribers. Then, when [...]
Speaking of the pliable popup functionalities we should pay due tribute to the exceptional opportunity of scheduling popups. This feature gives countless advertising advantages to the owners of online shops and online service providers. Let’s examine several cases when the scheduling of popups is necessary for bringing a huge benefit to your business.   In case your business operates in a relevant industry,   Depending on the industry your business operates in, you may feel the need to schedule the popups on your webpage. You can specify particular days and hours when the popup will appear. If you organize hiking tours, you could show the popup announcing the event prior to or during the weekend. Or else, if you provide [...]
Geotargeting is the segmenting of plausible customers taking into consideration the specific traits of people living in a certain region and the use of this info to fulfill marketing objectives. These peculiarities are either specific national traits or features that are dependent upon particular regional conditions. Simply put, there are multiple characteristic features inherent to people living in different locations of the world. Additionally, there may be other circumstances that condition the interests and needs of people living in a particular region. With the advance of modern technologies new opportunities have emerged making geotargeting more flexible and more real. The multiple types of online tools and informative resources have made it possible to outsource the necessary data to be used [...]
Have you ever thought of making your contact form more appealing? Well, almost every website has a “Contact us” button somewhere on their landing page that enables its visitors to connect with site owners in case of any questions or suggestions. However, if you want to encourage visitors to get in touch with you, consider making a contact form popup and placing it on your site to appear at the right moment. For example, it would be more reasonable to show the window after a visitor has got familiar with your products and services. Really, how can one have questions or suggestions unless they know about your activity? Thus, a lot of features can be given to a contact form [...]