Category: Popups

Popup ads are compact windows that are frequently employed by site owners in order to push ad content to the forefront of a visitor’s attention. But does this form of online advertising actually work? Research has far proven that lightbox popups perform much better than the traditional popup forms. The reason for this is that lightbox popups are more polite. Numerous researches are conducted from time to time to determine the amount of percentage to which conversions increase through popups. For example, one of the highest converting popups has proven to be the exit-intent technology. On average 35% visitors come back and stick around seeing a 35% discount in the exit-intent popup. This amount is a solid ground to consider [...]
Productive communication is crucial to any business. One of a company’s primary goals should be answering openly to customers’ questions and listening to their suggestions. Efficient communication has the power to construct and maintain a positive relationship with customers. In oral communication, the speech is articulated spontaneously, whereas in written speech you have more command over your speech. Online communication is often realized in the written form hence creating an opportunity to deliver the message in the most organized way. And among the best possible ways to enhance online communication with customers is making use of online tools at hand. One of the most effective online tools that ensure the proper flow of written communication both in the phase of [...]
Want your summer sales sizzle? You need to take some steps before your competitors start the active promotion. One of the most pliable and versatile strategies to heat up sales in the summer season is applying charming and polite popups on your landing page. What’s more, you should make use of popup types, popup events, as well as the extensions to add up more charm, politeness, and functionalities to the popups. Let’s see what preliminary actions you should take to avoid the slump during summertime.   Start creating a database of subscribers ahead of summertime   Start gathering subscribers before the heat wave. Craft an attractive subscription popup to get the emails and personal information about your subscribers. Then, when [...]
Speaking of the pliable popup functionalities we should pay due tribute to the exceptional opportunity of scheduling popups. This feature gives countless advertising advantages to the owners of online shops and online service providers. Let’s examine several cases when the scheduling of popups is necessary for bringing a huge benefit to your business.   In case your business operates in a relevant industry,   Depending on the industry your business operates in, you may feel the need to schedule the popups on your webpage. You can specify particular days and hours when the popup will appear. If you organize hiking tours, you could show the popup announcing the event prior to or during the weekend. Or else, if you provide [...]
Geotargeting is the segmenting of plausible customers taking into consideration the specific traits of people living in a certain region and the use of this info to fulfill marketing objectives. These peculiarities are either specific national traits or features that are dependent upon particular regional conditions. Simply put, there are multiple characteristic features inherent to people living in different locations of the world. Additionally, there may be other circumstances that condition the interests and needs of people living in a particular region. With the advance of modern technologies new opportunities have emerged making geotargeting more flexible and more real. The multiple types of online tools and informative resources have made it possible to outsource the necessary data to be used [...]
Have you ever thought of making your contact form more appealing? Well, almost every website has a “Contact us” button somewhere on their landing page that enables its visitors to connect with site owners in case of any questions or suggestions. However, if you want to encourage visitors to get in touch with you, consider making a contact form popup and placing it on your site to appear at the right moment. For example, it would be more reasonable to show the window after a visitor has got familiar with your products and services. Really, how can one have questions or suggestions unless they know about your activity? Thus, a lot of features can be given to a contact form [...]
Do you use MailChimp for segmentation, automation, analytics and/or for other online marketing purposes? Or do you plan to start using it? In both cases, the information presented below will be useful to introduce and lead you step by step to the realization of email marketing campaigns through Popup Builder and MailChimp. Specifically, we would like to focus your attention on the advantages you can have by the integration of two powerful online marketing services. Herein, let’s get into the details of how to make use of MailChimp account and MailChimp popup integration and how it can benefit the process of customer segmentation. To begin with, the integration of these two powerful services favors email marketing campaigns due to the [...]
Just like every other holiday, St. Valentine’s day takes us back to its origin. There are a few legends pertaining to this holiday with different interpretations. Before passing on to today’s celebrations and the advantages it brings to business owners, let’s go back and explore the romantic origins of this holiday. Actually, St. Valentine’s day was not that romantic before. Thanks to Geoffrey Chaucer, who wrote the poems “Parliament of Foules” and “The complaint of Mars” in the 14th century where St. Valentine’s day was first linked to romantic love. There are a few legends getting us back to the origins of this beautiful holiday. Let’s explore the most romantic ones: According to one of those legends, St. Valentine was [...]
When it comes to making an image popup, the easiest way to do it may be simply by downloading an image from the Internet and using that image to make the popup according to the instructions. But is the easiest route the one we would like to take? Of course, not because considering copyright issues, it would be much better if you could design your own image to be used for making an image popup. What’s more, designing your own image is even a necessity because it’s highly preferable to include a unique and attractive text message in your popup and make a choice of more attractive and psychologically appealing colors. Accordingly, in the scope of this article, we are [...]