Whether improving them, if you already have ones.

After this step, all your social profiles would become direct mirror reflections of your business goals, personality and all the related functions you want to afford your customers. (As we have already mentioned in my previous blog-post identifying business goals is the nucleus of great social marketing strategy) 

This is what all the customers commonly expect from your social accounts but if done correctly; we may create with the help of social media even more than just a useful mirror with the help of social media! All you should do is following the general rules by refining your Bio/Description, Images, etc. and you can create an awesome portal, redirecting all the followers of your social accounts to your website. In this way, every follower might become a potential customer!

Already interested? Then let us do our best!

As it has Larry page “Always deliver more than expected.“

Bio/Description

It is not by an accident that I decided to specify the opportunities of correctly written Bio at first. The point is that Description plays the main role in creating an impressive portal. Bio is not only a possibility to share your basic information and help the visitors be well informed about your product but the optimal opportunity of making a possible referral traffic by adding email addresses and your websites. By the way, adding your personal information on Google+ page or Twitter handle with other networks will make your description the best-case tool for social marketing and sales. Furthermore, that experience will be one of the best illustrations of cross-promotion helping grow your new business project.

Social media Descriptions should always serve your social network and the certain audience you are working with. That is why; your Facebook account might hold entertaining content but not the LinkedIn one that requires direct and formal information about your job history. Therefore, the preferred name/handle may be individually consistent for all the social networks you have. Online service know’em provides the opportunity to check out the availability of handles almost on all the social networks.

Images

Well, the first advice about selecting Images is:

Being Much More Meticulous

While selecting Images for certain social networks you would always rather be inclined to choose the ones with all the dimensions that those require. The point is that the handles Images, just like the names, are excessively sensitive for networks. You cannot be sure about a large image, which looks nice as a profile picture. The same one might seem weird on the mobile device or just in a home feed.

It is a common mistake when website owners choose or create images including many materials within. Always remember that

Simple Is Usually Better

There is no need of involving tons of information in an image because these kinds of images usually eject rather than catch someone’s attention. The one thing that will be at your profile picture is you or the logo of your company.

 Much More Direct Way for Finding You

Furthermore, your profile picture has an opportunity to make finding your social profiles on other networks much easier. The scheme is more than obvious. Facebook follower, which wants to find you on Instagram, will certainly benefit in a couple of seconds if he searches your photo in search engines.

Videos

It is always useful to ease the utilization of your products and perception of your websites/social profiles for customers. That will help to attract new followers and assure all visitors that you are always trying to provide the best content for them. The most famous, modern and flexible way of realizing this purpose is creating video tutorials. However, you should always remember that all social profiles require one-of-a-kind videos. In other words, these videos have to be created exactly for one and the same network. By the way, it is not hard to create a creative video tutorial. You may easily create one in 15 seconds and you do not even need to edit that video in any way.

Here is a good example of a video tutorial. By clicking on the word “here”, it will open a video popup, which will show you how to create an intensive video tutorial in a couple of minutes.

Do We Need Popups for Video Tutorials and Social Profiles?

It is hardly possible to have a social traffic at your website by only mentioning website URL in your social profiles Bios. The point is that traffic should be recurrent and it should not have an origin or end. Every visitor who was somehow attracted to your website will immediately see a video tutorial popup, which will teach the visitor all the needed skills in 10-15 seconds. On the other hand, imagine – someone is visiting your website and wants to gain some information about your product, and BOOM! – The popup opens, which redirects him/her to your websites where he/she can easily connect with your team or read blogs and watch videos about your product. Isn’t it just amazing tool for new website?! (This magic tool is called Iframe popup)

You may easily gain all the required skills for using these popups by clicking on them.

The Video Popup

The Iframe Popup

I know where you can benefit by purchasing these popups. Popup-builder is one of the well-equipped plugins that provides an opportunity to purchase all the most needed popups (for newly created website) in one cheap pocket. The lowest price ever, only 20$ for a GOLD packet including:Unlimited popup creation

Image popup

HTML popup

Facebook popup

Iframe popup

Shortcode popup

Exit intent popup

Contact popupVideo popup

Social popup

Age restriction popup

Countdown popup

Subscription popup

Popup showing frequencyNewsletter

Custom popup effects

Custom popup dimensions

Responsiveness

Manage popup’s menu

Show on scroll

Show once per visitorDon’t show on mobile

Disable popup closing

Auto close popup

Show popup by user status

Show popup after inactivity

Schedule popupThe most reliable and recommended websites for creating intensive social accounts are well known

• Facebook
• Twitter
• Google+
• LinkedIn Profiles
• LinkedIn Company Pages
• Instagram

All these functions would become pointless if we forget about updating all this information at least once in three months. In other words, Bios and its relevant images should contain your latest content in order to always be fresh and relevant.

We are all humans not robots. How can I remember updating description every 2 or 3 months?

Thinking about this problem, I came up with a tricky plan, which might help website owners not to forget about updates and make all the customers/followers appreciate the website owner’s entire job even more.

Are you ready? Well the solution is known as

Countdown Popup

If you put this item on your website, the problem should be solved in the most interesting way. Here are all the needed steps of this method:

1. Create Social Media Icons on your website and add a title – “By clicking on these icons you will see the exact time of our following update”
2. Put these icons on countdown popups.

And of course – 3. Enjoy the work of the always well-informed team and greatly appreciated kind reviews/feedbacks of the customers.

By the way, let us get back to the main message of today’s post and quickly sum it up. After creating social profiles on various websites it is worth to perfectly fill in your Bio information and of course, do not forget about updating it periodically.

The next leap in our universal work time routine is easing and making more efficient and productive work. It is all about “sewing” all these social accounts together and of course learning how to manage all them. It is also important to know which one of these social profiles needs more work and how to make a profit out of them. You may find the clues of all these issues in my next article.  

The Third Step: How to Sew Social Accounts Together

See the third step in my next blog post.

Previous steps:

The First Step: Identifying Business Goals

If you have any questions or requests you may easily contact me and I will answer you at the end of my following blog post or you can write comments or personal messages to my account.

If you have any creative ideas, let me know about them and maybe I will write a blog post about the topics you need to know about the most! (Just let me know)

Thus, be always active in any sphere and I hope my blog posts will ease your job and, what is more important, help you create the most universal strategy ever!

Things have Changed a Lot

People do not have to call or to visit a company to ask for the information they need. Of course, you need to provide a phone number on your site, but it can never replace a contact form. Being available 24 hours a day is very difficult or even impossible for your visitors. But you can get the best solution and give a chance to your guests to be in touch with you even if you are not available through a contact form. In this way you can also collect frequent questions and then put the corresponding information on your website for clarity.

Why You Need to Use Popup Contact Forms

The next interesting and important thing is that you can use your contact forms through attractive popup windows. Now this is a pretty useful thing for many sites. Do you wonder why popup contact forms that WordPress offers are so pleasant to use? We have an answer to this question. The main reason is that users get a chance to email you, or your site team with just one click. So, they do not have to move to another page in order to contact you. Showing contact forms with the help of popups is considered to be an effective marketing strategy.

Popup Form Recommendations

Before we show you how to add a popup contact form on your WordPress site step by step, come to see vital recommendations for contact forms.

Be polite about it 

Don’t behave as a spammy website that shows its popup windows every minute and doesn’t allow to read the content. Our plugin guarantees you a freedom to create polite popups and to determine where and when they should appear. So, make sure that your popups will not be boring. 

Build Relationships with the Right Contact Form

Try to find the exact time your popup should appear. Both the right time and the right place for your popup are keys to building a promising relationship.

Where is the right place for Popup Contact form

There are some effective locations on pages where showing a popup is more preferable. These include at the end of the content, in the lower right corner of the page, on the pages where your product is shown. It would be better that you let your visitors first of all get acquainted with your site content, and then write you a massage in case of any questions. 

Mobile-friendly contact form popup

We all know that the use of mobiles integrates into our lives more and more, and now people visit various sites through their mobiles. So it becomes more essential to be user friendly for mobiles as well. So when creating popups, give them appropriate dimensions for mobiles screen. And let us mention that Popup Builder plugin gives you that opportunity.

Fit the look of the popup to your site’s design

Regardless of where you will place the popup on your page, it should be consistent with your site’s look. It should not show up as a popup, but it should be as a part of your page as well.

Perfect control when popup contact form shows up 

You not only need to think about the proper place for your popup, but you should choose the right time for it as well. So you can make it appear when the page guest reads the content (when scrolling) , when he/she is about to leave the page (Exit Intent), or after spending some time on your site (timed). In Advanced Options that our plugin offers, you will have a lucky chance to choose any time for showing the popup.

Create Your Own Contact Form Popup

Now is the perfect time to show you how to create amazing popups for your site’s contact form step by step. Without installing and activating the plugin you can not do anything. So just find Popup Builder plugin on WordPress, install and activate it. When the plugin is activated, you can easily click on → Add New, and choose Contact Form among 11 types of popups.  

After that step, endless options will be open for you. You can write an inviting text in the appropriate box, and make a choice among 6 attractive themes due to which your contact form’s appearance will be more unique. 

Popup Effects

As you can see on the screenshot, you can add a media to the popup’s content as well. But note that apart from themes, you can also make a choice among the variety of popup types. You can select your desired effect through which the popup will come up, such as shake, bounce, pulse, swing, flip etc. When the type is chosen, you can determine the lenghth of its action.

The plugin provides you with General Options, where you can choose the boxes that users should fill when sending you a message. For example, you can ask their name, e-mail and subject. In this space you will be given a freedom to play with buttons, input and text-area styles, changing their coloring, dimensions, texts of boxes and so on. But in addition to “General” options, there are countless useful additional “Options”, and “Advanced” ones as well.

Let’s see them more illustrated through screenshots.

In these two fields you can change the background and overlay colors, the location of the popup on the page, show “Close” button or not, the time and the place of the popup appearance, and so on.

When all changes are made, the next step should be clicking on “Save Changes” button. Then, you will need to pass to the field “Pages” and select your popup.

After all these, you just need one step, “Preview” changes in order to see the “Preliminary” look of the popup on your site, or click on “Update” in order to bring your popup to life.

The final look of your popup will fit to your taste and to your webpage as well. All this process will take max 5 minutes and minimum efforts. So what are you waiting for? Start it today.

There is an essential aspect to achieve your goal. The latter is the use of technology in the most productive way. There exist a huge number of marketing instruments which serve an essential role. You need to make the best plan of your marketing strategy, as well as use the best tools that will make it easy to implement your plan. The aim of this post is to introduce you to the substantial tool for marketing and make it easy to gain more and more customers. 

Popups 

Speaking about marketing tools we want to highlight popups. It has been proven many times that popups are one of the best solutions for effective marketing. When using popups you can combine the useful with the effective through giving them attractive design with its corresponding content. So, apart from being effective, they are quite inexpensive to put into action.

Today the use of popups becomes more and more widespread. They enable us to attract our customers’ attention on our sales, progress, offers and so on. They also have the ability to call your site guests back after they leave your page, send subscription invitations, etc. Popups are considered to be the essential advertising strategy that contribute to the increase in your website’s traffic. These advertising windows have a number of benefits such as:

• Increase your product’s visibility
• Increase your site’s rate  
• An immediate contact with customers
• Diversity

Let us mention that Popup Builder plugin enables to create the desired type of popup depending on your business necessity. With various options offered, you can give any design to your popups, and you will be given all the power to create non intrusive popups for your webpage. 

Email Marketing

For all companies, regardless of whether it is a startup or not, the  basic source of being in touch with visitors is the email. This is a space where we have a freedom to increase our site’s signups, as well as subscribers with the help of creative content and proper deliverings. When sending mails to our promising visitors, we should bear in mind the significance of several things, such as language, time, day, design, formatting, etc. All the mentioned are essential aspects of email marketing.  

 Visual Content Sharing

One of the best solutions for a large audience is an informational content along with eye-catching images. Being attracted with expositive images, you catch your page guests’s attention and invite to click on the content thus increasing your site’s rates. So, share various engaging content with inviting images through blogs, socials or websites and follow your site’s progress.
It is proven that marketers use imaginary content in their pages through informational blogs and videos. We can admit that when we hear any kind of information, or read it, after some time we only remember 20% of the whole information. But if the same information is accompanied by relevant images, we will remember 70% of the information.

Social Media Marketing

You surely realize the importance of the socials for your products. For all marketers this tool of marketing is a key of success. The socials help you to be in touch with your visitors. You need to make a plan of social strategy in order to have a proper result! In 2017 it is expected that the usage of the socials will bring a new powerful wave to our marketing. It will become impressive particularly for sales. In fact, customers that follow various brands over the socials make up 56%.

PR, Public Relations

This tool of marketing has originally been created for being in touch with the public. PR is a way through which companies or persons intercommunicate with the addressed audience through the media aiming to build a specific image of their brand. Тhis process aims to make an impression on the potential audience with the help of marketing media. Here are some examples:

• Awards
• Conferences
• Events
• Newsletters
• News/Press releases
• Blogs
• Forums

We should bear in mind that nowadays all the people can express their positive or negative opinion about your firm and about the work that you do. Their opinion can see all the people on the socials. Here you need to plan a good PR strategy. It is not a good idea to ignore negative comments. On the contrary, you can accept it as a sign that your service has little shortcomings and needs to be improved. So, do not worry and be ready for every kind of situation.

Infographics

This kind of marketing tool helps you to combine two in one: images and the written information. When you invite your page guests’ attention on the useful information along with stunning images, you will only benefit from it. It is obvious that infographics are brilliant tools for marketing. We can surely can say that this tool will improve more and more this year.

SEO

This type of marketing strategy helps to increase free traffic to your website and helps to grow much faster and more affordably. The general process of improving your SEO includes optimizing your site, publishing quality content to your blog, and promoting it. You need to have a good strategy, focus on quality and be consistent for several months in order to get results.

For this matter your website’s inseparable part will become various stunning types of popups that provides Popup Builder plugin for WordPress. Popups will support you in order to develop your site, making it more productive and viable. Apart from being a good way for adding to your website some advertisement, popups are an excellent marketing tools. With the help of our plugin you will easily draw your visitor’s attention, inserting additional pages, videos, images, shortcodes, etc, to your web page.

Main features

Using our plugin’s popups and filling them with any content you want, you have a lucky chance to insert them into various pages according to your need. And all this process is pretty easy and will take only 5 minutes. So in order to create any type of popup you don’t need to be a computer geek.

There are a great number of valuable and appealing features, that will interest you and you need to get acquainted first of all.  

• • The simple way of using is one of the most important features of our plugin, so it isn’t necessary to be an expert in creating websites
  • The plugin secures you with a freedom to create countless popups
  • Our plugin’s popups allow you to choose the repetitiveness of their appearance according to your need. So, according to your wish, the popup can appear on the same page for several times
  • There are no difficulties during the installation, as it is quite easy and takes only a few seconds and clicks
  • The popups are pretty affordable, so there is no need to worry about the prices
  • Due to the excellent design of pixel, the plugin is adaptive for all devices. So it is no matter what device are using your visitors while visiting your site, they will not have any problem
  • You will be offered a number of alluring themes when creating popups for your web page. You can also choose in what effect a popup appears: shaking, flipping, bouncing and so on.

• • Our plugin empowers you to give your desired color to the overlay and background, as well as change the  location and  size of the popup.

• Some of the popups open spontaneously, featuring as the best way to blow the attention of your site guests
• Our team is so supportive to help you. We’ll always respond to your questions and will help you to get just what you need. So in case of any problem while using the plugin, do not hesitate to write us.

Types of Popups

Now, when all main features are mentioned, let’s become aware of the amazing number of popups, which proffers our Popup Builder plugin. Among the pop-ups you can select the most convenient one for your web page. Each popup has its variety of options, so you can do various kind of changes in each popup. Taking in mind that both the look and the content of popups are essential, our plugin grants you the possibility of modifying the effects, timing, positions, as well as sizes and colors of the popup according to your taste and your need.

Our plugin enables you to create good-looking popups with Images, HTML codes, Facebook’s links, Shortcodes, Iframes, Videos, Socials, Subscriptions and so on. Every mentioned popup is supplied with differing options in order to give an opportunity to our plugin users to feature the preferred popup on their page and to their taste as well.

One of the engaging types of popups is Image Popup. This type is proper for those page owners, who want to blow the attention of the users through various images. For creating popup with an image, there is no need to be an expert. You just need to give a title to the popup, select an image, and play with the rest of options, such as change themes, dimensions, types of effects with their duration, the location of popup, etc. All the listed options are General, as all popups types are provided with them.

This type of popup gives also a chance to make changes in Advanced Options sector. Here popup builders can choose when show the popup, when scrolling or after activity, close the popup automatically or not, etc.

In case if you want to expose an extra HTML code in your site, the Popup HTML  is just for you. You can add to your popup various HTML codes according to your necessity. You just need to write anything you want in the field designed for texts, as well as make a choice among offered themes and effects. Then, after saving changes, you just need to pass to the space of Pages and select your popup on page load.

The next attractive popup is Video Popup. This is an excellent way to display any kind of videos through the popup. For this you just need to copy and paste the video link to the required field for URL. And then you just have to change the general options if you want.  

Those site owners, who want to be closer to their visitors and make it easier to contact with them, our plugin has prepared for them Contact Popup. Choosing this pop-up, your page guests can communicate with you writing messages through the popup. You can choose what boxes the visitors fill. In the area of options you are given a chance to change the boxes texts, sizes, colors and so on.

The next creative popup, which offers you our plugin, is Social Popup, that helps you to share your site over socials, making it more famous and more public. There are all well-known socials, such as  Facebook, Twitter, Google Plus, Linkedin, Email, Pinterest, etc. In order to create this popup, you just need to choose what share buttons you want and add the needed pages URLs that you want to be shared. Than you can change the button’s configuration, making them appear in various themes and sizes.

In case if you want to keep away your page from some age audiences  in order to refrain from unsuitable content on your site, the Restriction Popup is just for you. This unique type of pop-up will help you to choose an age restriction and the users will have to be approved for having access to your website. Choosing this popup, you need to write anything you want in the required field for text, choose two buttons for the users answer, for example “yes” or “no”, and play with their general options.

Those, who have an online shop or eCommerce site, and have limited offers for their consumers, our plugin offers them the CountDown Popup. This popup will demonstrate the purported date of offers expiring. As in other pop ups, here you will also have a special box for the text. After writing the text, you will have to select the date, hour, minute and second of the date. After which you can pass to the general options, giving attractive design to your popup.  

Don’t forget our plugin’s Facebook Popup, which is the best solution to share some additional content on your page  making it good-looking. After filling the box of the text, you just need to add a URL of any page that you want to share, and after changing some options, create your Facebook popup.

All the mentioned popups that provides our plugin, are successful instruments for making your websites more viable, more social and inviting. If you have decided to fill your own page with individual popups, it is crucial that the latters will be well-designed. So our plugin provides you such popups with the most easy way to create.

Thank you for your attention. We hope that our research will help you easily create your unique popups. In case of any question you can contact the Popup Builder team and we will be ready to support you.